This choice is decisive in the SEO strategy of your project and it is important to know some tricks that will make it easier to place your page among the first results Best keywords for Domain name with difference
Digital marketing is a highly specialized type of marketing that is made up of a series of techniques and tools that make it possible to enhance the visibility of a website in the deep ocean that is the Internet. However, being among the first positions in the results of the most famous search engines (in some cases, quite a feat) depends on a whole strategic network of actions that the professional studies thoroughly for each project. Best keywords for Domain name with difference
One of the most important is to choose an intelligent domain, for this you have to follow a series of keys that are mostly unknown. Contrary to what you have been told, you do not have to stick to the classic “.com” or “.es”, there is much more you should know, do not believe everything they tell you about domain extensions .
First of all, it is necessary to differentiate between the options that exist, that is, the types of domain extensions: global or generic, such as “.com”, “.net” or “.org”; and the geolocated or territorial ones, “.es” for Spain or “.mx” for Mexico. However, the reality is that there are many myths surrounding domains that can lead to fatal SEO mistakes .
The most common is to think that the “.com” is the best because it is global and easy to remember. But if we talk about SEO, it has the same value as any other extension and it does not have to be the most appropriate for the web that we want to position. To prove this and, incidentally, dismantle another typical mistake, we must pay attention to domains of the type “.shop”; since, if the website is about the sale of second-hand books, the option “manualidades.tienda” could be very advantageous when it comes to search engines to appreciate it and place it among the first results.
Precisely the latter is what bases one of those keys to find the ideal domain, it is about combining names and extensions to enhance SEO. It is time to unleash creativity and cunning, the goal is to make it as easy as possible for both search engines and the target audience that is browsing the Internet.
One option would be to put together a name and an extension that give rise to a keyword, such as the previously used example of “crafts.shop”. The trick is to think about how the user would look for something, that is, if he wants to find a website where products for making crafts are sold, it is very likely that he will write something like “craft store”. In that case, guess who would have a high probability of appearing in the front line?
Another related example would be adding a word in the link address to that fominion that would lead to another new keyword. Following the previous example, in this case it could be “manualidades.tienda/acuarelas” or “manualidades.tienda/scrapbook”, in this second option, in addition, the company would be taking advantage of a new market niche such as the fashion phenomenon of the scrapbook . In this way, it could position itself as a benchmark in this sector.
It is important to clarify the nature of the geolocated domains and extensions. In the case of “veterinariomurcia.com”, this website will position itself without problems both for searches of people who are in Murcia, and for those who are in any other country (because it is a “.com”). However, if the situation were “veterinariomurcia.es”, the company would preferably be positioned in Spain, therefore, it would be very limited in reaching users from other countries.
As you can see, the options are as endless as the ingenuity of the person when looking for a perfect domain to achieve good SEO.